This term-long project was to create a design identity for a chosen topic for a hypothetical 2019 AWP Conference. I chose to base my conference around the importance of the presence of mental health in poems, novels, and other works. We were to make a schedule of speakers/events happening during the conference and create branding for the conference. We were to create a main poster, event posters, a magazine, way-finding, and assets for
the event.
I went through a few drafts of the main event and session drafts, exploring the size, layout, color balance, and graphical (or photographic) elements. Part of the process was to create a flat-plan for the event magazine. It started out quite rough, then slowly moved to be more specific with more layout elements.
Take It From The Top!